We craft to make sure you get real engagement at your event.
We want to make it as easy as possible for you to get a keynote or interactive session that your attendees rave about.
Call Cathy Hutchison today at 1.469.726.4266 to discuss your audience, schedule, and objectives. We will craft for your context to spark engagement.
What other meeting planners are saying…
The Harvard Business School recently needed to rapidly prototype a hybrid audiovisual design for a key convening space on campus. The timeline was extremely tight and expectations, high. We turned to Craig Janssen to lead a broad group of stakeholders through an ideation process that in just two quick sessions resulted in a creative, yet practical solution. Craig is simply masterful at guiding groups from complexity to clarity, and an amazing partner, particularly when the stakes are high.
Elizabeth Clark, Deputy CIO, Harvard University
Craig Janssen wanted his TEDxPlano talk to be experiential for the audience. He met with us ahead of time to plan a “reveal” to show the audience that technology had changed the way people connect in groups.Shannah Hayley, Curator, TEDx Plano
Craig Janssen is an extraordinary partner for your group to guide you on the journey from the complex problems you face to the elegant and simple solutions you need.David Labuskes, CEO, AVIXA
The audience will reflect and realize they have learned something valuable from someone who took the time and care to translate his complex personal experience into a relatable and entertaining lesson.Tom Stimson, President, The Jumpstart Management Conference
Speaker bios and headshots
Craig Janssen is a strategist who helps leaders create engagement with their clients and teams.
Craig Janssen is a strategist who helps leaders navigate culture and technology shifts. For over 25 years, Craig has worked with design teams to create engagement in the spaces where thousands of people gather. He’s been on the front lines for the shift in how people connect and how that is facilitated by technology. He helps leaders respond to this shift in technology and culture navigating its effect on engagement in venues and organizations.
Craig Janssen helps leaders navigate audience engagement and technology shifts. A theatre space and technology designer for high-attendance venues, Craig has led thousands of group discovery and design meetings touching well over 10 billion in construction dollars for the spaces where people gather to share experiences. Craig began his career just as the world was moving from broadcast to digital and has had a front row seat for the culture and technology shifts that have changed the way people engage in groups.
Craig leads Idibri—a multidisciplinary team of technology designers, acousticians, and theatre planners, and is frequently hired to speak to the way changes in technology have affected the way we participate in groups. He offers clients a framework to bypass the fads in favor of responding to the real movements that are shaping environments.
In his TEDx talk, Will Future Generations Want What We Build, Craig reveals how culture change has outpaced design when it comes to venues. (The Coliseum was not designed in a world where there was crowdsourcing.) Craig’s personal passion is to help owners and architects create future-ready spaces with the flexibility needed for a rapidly-changing world.
Craig holds two patents—one in audio engineering and another in facility planning. He is a Past-Chairman of the Board of AVIXA —the international Audio Visual association—and currently serves on the board of directors of IAPL and the Hear Us Now Foundation. He also serves on the Urban Land Institute’s Entertainment Council. In his spare time, he races cars and teaches people advanced race track driving techniques.
Strengths | Ideation, Strategic, Achiever, Command, Input