Craig Janssen helps leaders navigate shifts in technology and engagement.

Craig Janssen has been working with the owners and designers of the venues where we gather for the past 25 years. A sought-after strategist, Craig’s expertise is at the intersection of engagement and technology.

He has led over 1,000 projects in 12 countries and leads the team of technology designers, theatre consultants and acousticians at Idibri, a Salas O'Brien company. Craig served as the 2016 president of Avixa – the international Audio Visual association – and holds two patents, one in audio engineering and another in facility planning.

Janssen has had a front-row seat to the way culture change has outpaced the design of the venues where people gather to connect with each other. This experience has honed deep insight into the changing expectations of users and how leaders can navigate an accelerating culture shift.